4 Online Marketing Tips

1. Social Networking - Use social networking responsibly. It can be addictive and time-consuming. I suggest joining Twitter andFacebook and perhaps one more specific to your industry. Maintain a complete and updated profile. Then start connecting with people. Don't just connect for the sake of adding another contact. Really take time to get to know the person you are connecting with.

2. Blogging for Business - Schedule time to create blog entries. Start with two entries per week. Don't forget to go out and contribute valuable comments on other blogs in your industry. I'd recommend trying to make two valuable comments per week to begin.

3. Newsletters - Your newsletter should provide interesting and valuable information. Stick to a consistent schedule of sending it out.

4. Articles - Write interesting and informative articles. These can be used in your newsletter, on blog posts, posted on your website and submitted to article directories.

What's your favorite online marketing tip?

Build Relationships to Develop Loyal Clients

The key to word-of-mouth referrals is to build relationships that develop loyal clients. When your clients trust you and know your customer service exceeds their expectations, they will go out of their way to promote you and your services to others.

So how can you build relationships that develop loyal clients? You begin by giving your prospects something of value. Provide a free report and valuable information in a newsletter. Your newsletter should not just be an ongoing pitch of your services. Provide something of value - tips, advice, and resources they can use in their business. This helps build trust in your expertise.

Once a prospect becomes your client, continue providing valuable information. Let your clients know of any specials or events that may interest them. Connect with them on Facebook and comment on what they are doing.

What do you do to build relationships and develop loyal clients?

Twitter Tip #3 of 6

Tip #3

If you have a newsletter or blog, post links to specific blog posts or to your newsletter sign up page.

Twitter Tip #1 of 6

Twitter can be used effectively to connect with prospects, educate and inform them and generate leads.

Tip #1

Post quick tips, quotes or a catchy sentence or phrase from your book or speech. Include a link back to your website.

Watch for Tip #2 tomorrow. And please, share your tips.

4 Online Marketing Tips

1. Social Networking - Social networking is the rage right now and more and more people are using social networking sites to connect and build business relationships. There are many out there and they can be addictive and time-consuming. I suggest joining LinkedIn and Facebook and perhaps one more specific to your industry. Create an effective profile and start building relationships.

2. Blogging for Business - Again, more and more businesses are blogging. Yes, it can be time consuming. By scheduling a regular time to blog, you can increase traffic to your website and connect with your target market.

3. Ezines - Create an email newsletter and send it out regularly. Too often businesses are not consistent with this and lose subscribers. Commit to sending your newsletter out on a consistent schedule and you'll build credibility.

4. Articles - If you write an article for every newsletter you publish, you can then submit it to article directories and increase exposure for your business even more. This helps get more web site traffic and higher search engine rankings.

What other online marketing tips have you used?

3 Ways to Re-purpose Your Articles

1. Compile your "Top 10 Tips" articles and create a tip booklet. Offer it as a complimentary gift when prospects sign up for your e-zine.

2. Repost your articles on your blog.

3. When you go to networking events or speaking engagements, handout reprints of your articles. This is less likely to be thrown out than a flyer or brochure.