Tuesday, September 22, 2009

Take 5...Minutes to Connect With Your Target Market

It's easy to feel overwhelmed with all the various ways to market on the Internet. Because we are so busy, we may feel there's not enough time to make real meaningful connections with our target market using social media.

Why not just Take 5? Take five minutes a day and do one of the following five things to connect with your target market.

1. Direct message (DM) a contact on Twitter. Perhaps you noticed they just posted a new blog entry you enjoyed reading. Let them know with a DM.

2. Send a message to a connection on Facebook. Did one of your clients just announce a new service or product? Send them a message and congratulate them!

3. Comment on a blog post. You should be following blogs relevant to your industry. Take 5 minutes to make a meaningful comment on a blog entry and add value to the conversation.

4. Write a short blog post. Take 5 minutes to write a short blog post with the top 5 tips on how to... Not every entry you post needs to be a novella.

5. Send an email. Have you recently met someone at a networking event that you would like to follow up with? Send a brief email asking when would be a good time to chat for 10-15 minutes by phone to learn more about their business.

You know you should market your business every single day. On those days when you just feel too busy and overwhelmed to do that, keep this list handy and remember, Take 5...

What can you do in 5 minutes to connect with your target market?

1 comment:

Sridhar said...


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