Tuesday, October 13, 2009

Increase Your Productivity With a Business Plan

Raise your hand if you have a business plan. Does your business plan include specific goals, strategies and actions to increase your productivity?

You may feel, as I once did, that creating a business plan will require more time, money and thought than you want to expend. Besides, you're not really sure how a business plan can help you in your day to day business or increase your productivity.

I learned that creating a business plan does not need to take as much time or money as I thought. I came to understand the real value of having a plan with specific action steps I could take on a daily basis to increase my productivity.

Do you have a business plan and if so, does it include specific steps to generate traffic, leads and revenue?

At Canfield Kennedy InstantBizPlan.com they help you write a business plan in under two hours. Download your free report "6 Mistakes That Could Destroy Your Business...and How You Can Avoid Them".

Monday, October 12, 2009

Sell an Outcome

I recently read some information about marketing that I found very interesting. It's important to market in order to grow our businesses. If we are doing the same old thing we have been doing to market our business, it becomes stagnant and our business does not grow.

The thought I found interesting was instead of selling or marketing the service, let's sell an outcome. Instead of saying "I provide administrative services", say "I save service providers time and money".

This is an important mind shift for many. Prospects and clients need to understand what outcome they can expect from using our products and services.

How do you sell an outcome?

Monday, October 5, 2009

Organizing Your Home Office with a Whiteboard

Today is Improving Your Office Day. This past year we made a major improvement on our home office. We added whiteboards to help us stay organized. There's a small one to the right of my desk that I can just reach over and jot a quick note down. I use it to see at a glance my goals for the month.

Behind my desk is a very large whiteboard that is used for ongoing projects. It lists what needs to be done and by when and who the task is assigned to. It's helped us all stay more focused on what needs to be done.

What will you do to improve your office today?