Wednesday, April 29, 2009

Checklist for Effective Subject Lines provided by Constant Contact

Do you find yourself struggling to create subject lines when sending out emails? You know you don't have much time to catch your reader's eye and you want to be sure the subject line encourages your reader to open your email.

Constant Contact has provided a checklist to help you create effective subject lines. Two of their tips are:

Review: Send the subject line to friends or colleagues to gain insights on how to
increase relevance and creativity.

Send: Distribute the email to yourself to view it as the recipients would and determine
if you would open it immediately, ignore it, or delete it.

Read Constant Contact's entire checklist.

What tips can you share?

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